

COLLEGE SPORTS & NIL EDUCATION
CENTER
The Game Is Changing. Education Has To Keep Up
College athletics has experienced historic changes involving NIL, athlete compensation, revenue
sharing, recruiting, transfers, and athlete rights.
TGBA believes student-athletes and parents should understand these changes before making
important decisions.
Understanding the SCORE Act
The Student Compensation and Opportunity through Rights and Endorsements (SCORE)
Act was introduced in Congress as an effort to create a national framework governing major
issues in college athletics.
Among its major areas of focus were NIL rights and responsibilities, athlete benefits and support
services, institutional accountability, NIL payments and restrictions, recruiting, transfers and
eligibility, and replacing varying state approaches with a federal framework.
The SCORE Act became part of a much larger national debate:
How should college athletics operate in the NIL and revenue-sharing era?
TGBA follows these developments because decisions made in Washington can ultimately affect
recruiting, NIL opportunities, college choices and the experiences of student-athletes and their
families.
TGSM Name, Image, & Likeness Focus
Total Game Sports Media specializes in guiding high school and college athletes through the complex landscape of Name, Image, and Likeness (NIL) opportunities.
With the changing dynamics in sports, athletes now have the chance to capitalize on their brand, and Total Game Sports Media is here to ensure they do so effectively.
Our team is dedicated to helping athletes understand their market potential, create leverage in negotiations, and maximize their overall value. By offering strategic insights and personalized support, we empower athletes to make informed decisions and secure lucrative deals that align with their career goals.
Whether you're just starting or looking to expand your opportunities, Total Game Sports Media is your trusted partner in navigating the NIL landscape.
Attaining a lucrative Name, Image, and Likeness (NIL) package involves several strategic steps.
First, it is crucial to build a strong personal brand by cultivating a robust social media presence and engaging with your audience regularly. This involves sharing content that resonates with your identity, values, and interests, as well as collaborating with influencers or brands that align with your image.
Second, focus on performance and visibility in your sport, as outstanding performance can attract attention from brands and increase your marketability. Networking is also key; connect with industry professionals, agents, and fellow athletes who can provide guidance and opportunities.
Third, educate yourself about the legal and financial aspects of NIL deals to ensure you are making informed decisions.
Finally, strongly consider working with our professional Tony J. Coleman, TGSM, Scout & Educator! We can negotiate offers, maximize potential earnings, and manage your brand effectively.

