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WHAT IS THE NCAA NIL RULE?

The NCAA’s interim policy, which was passed in June 2021, has three main parts:

  1. Athletes can engage in NIL activities if they follow state laws where their school is located. Schools must ensure these activities comply with state law.

  2. Athletes in states without NIL laws can still participate in NIL activities without breaking NCAA rules.

  3. Athletes are allowed to seek professional service providers for their NIL activities.

Student-athletes should report NIL activities consistent with state law or school and conference requirements to their school.

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EXAMPLES OF NIL ACTIVITIES FOR STUDENT-ATHLETES

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Here are a few examples of what student-athletes could now be paid for under the NCAA NIL rules: 

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  • Autographs and memorabilia

  • Camps and clinics

  • Personal appearances

  • Merchandise

  • Affiliate/ambassador roles

  • NFTs (NFTs are non-fungible tokens that can be used to create unique rewards for customers. These rewards can include special access, ownership of a digital collectible, or a personalized digital experience from the Athlete)

  • Blogging

  • Podcasting

  • Public Speaking

  • Music, art, etc.

TGSM Name, Image, & Likeness  Focus

Total Game Sports Media specializes in guiding high school and college athletes through the complex landscape of Name, Image, and Likeness (NIL) opportunities.

 

With the changing dynamics in sports, athletes now have the chance to capitalize on their brand, and Total Game Sports Media is here to ensure they do so effectively.

 

Our team is dedicated to helping athletes understand their market potential, create leverage in negotiations, and maximize their overall value. By offering strategic insights and personalized support, we empower athletes to make informed decisions and secure lucrative deals that align with their career goals.

 

Whether you're just starting or looking to expand your opportunities, Total Game Sports Media is your trusted partner in navigating the NIL landscape.

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Attaining a lucrative Name, Image, and Likeness (NIL) package involves several strategic steps.

 

First, it is crucial to build a strong personal brand by cultivating a robust social media presence and engaging with your audience regularly. This involves sharing content that resonates with your identity, values, and interests, as well as collaborating with influencers or brands that align with your image.

 

Second, focus on performance and visibility in your sport, as outstanding performance can attract attention from brands and increase your marketability. Networking is also key; connect with industry professionals, agents, and fellow athletes who can provide guidance and opportunities.

 

Third, educate yourself about the legal and financial aspects of NIL deals to ensure you are making informed decisions.

 

Finally, strongly consider working with our professional Tony J. Coleman, TGSM, Scout & Educator!  We can negotiate offers, maximize potential earnings, and manage your brand effectively. 

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